Founded by three operators with 30+ combined years in the MSP channel.
Meet the teamWhat we do
Four ways to work with us
Rocket Fuel Factory helps MSP operators and channel vendors run better businesses through owned events, hands-on workshops, selective consulting, and freely published resources.
2027 event calendar
One owned event per quarter
Plus the free Global Sync series running through the year. Operator rooms, built and hosted by people still doing the work.
Channel Leadership Intensive
Invite-only working room
Invite-only. Ticket-funded by attendees, not by sponsors.
Request an inviteGlobal Sync East
Full-day operator event, US East
Free and open to the broader channel.
Notify meMSP Summer Camp
Multi-day operator gathering
Ticketed. Registration opens ahead of the event.
Notify meGlobal Sync West
Full-day operator event, US West
Free and open to the broader channel.
Notify meBuilt different, on purpose.
How Rocket Fuel Factory compares to everything else in the MSP channel.
- Every session produces a deliverable
- Vendors integrate as educators, never pitchers
- Rooms are peers at the same stage
- Founders still run businesses, advice is earned
- Every session ends with something usable
- Sessions are practice-first
- Sessions produce notes
- Vendors buy speaking slots
- Mixed groups dilute relevance
- Coaches advise from the outside
- Sessions end with a follow-up email
- Sessions are slide-first
We are not an easy button.
The IT Channel, mapped and maintained.
Live directories of the people, vendors, and communities that move the channel. A connection, not a brochure.
Explore the directory →
Industry Directories
Find people, events, and groups in the channel
Free, vendor-agnostic directories maintained by operators. Start anywhere.
People
Practitioners, leaders, and operators across the channel.
Organizations
MSPs, vendors, and service providers worth knowing.
Events
Industry conferences, roadshows, and community meetups.
Signal Chats
Vendor-agnostic Signal groups moderated by community leaders.
Peer Groups
Curated peer groups for accountability and learning.
Speakers
Approved speakers, authors, and subject-matter experts.
Awards
Industry awards programs and recognition tracks.
Terms & Acronyms
Plain-English glossary of channel terminology.
What operators are saying
Verified five-star reviews from our Google Business listing.
“Dawn and Henry laid it out and showed us all what we need to do to keep ourselves and our clients safe. They are a great resource!”
“Great topics covered in an easy to understand format!”
“Great Presentation and Information on cyber hygiene and best practices.”
“Great sessions with great content for MSPs.”
“Packed with valuable actionable intelligence.”
“Very knowledgeable and relatable. Well done.”
“Thank you for sharing your knowledge!”
Rocket Fuel Factory does not publish theory. We build structured programs that help IT vendors and MSPs take what they read and put it into practice. The playbook provides the operating model. Our programs provide the accountability, community, and hands-on support to make it real.
Be warned: We are not an easy button.